Opeyemi Odewale

Senior Project Manager

Executive Summary

EasyOffice is a reputable UK-based company specialising in office equipment, offering office chairs, pins, and printers.


The aim is to create an online store to meet the evolving needs of EasyOffice customers, providing a convenient and seamless shopping experience while expanding our reach and increasing revenue.


Goals and Objectives

Goal

Deliver a digital solution for the users to manage and monitor their orders in real time with a user-friendly interface.

Objectives


  • Achieve system responsiveness, current with the latest features in the market, a seamless interface and user interaction.
  • Create an exceptional user experience while improving operational efficiency.
  • Develop a loyal customer base within the first six months.






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Market Assessment

25.0%

40.0%

35.0%

The office supplies and equipment industry is highly competitive, with a growing demand for convenient and efficient online shopping experiences.


The shift towards e-commerce is driven by B2B and B2C customers prioritising ease of access, quick delivery, and a wide range of products.


Our target market includes small to medium-sized businesses, corporate offices, and individual consumers looking for reliable, high-quality office supplies and equipment.

Competitor Analysis

We will differentiate ourselves by:


  • Focusing on delivering a comprehensive e-commerce website.


  • Offering innovative and competitive user experience.


  • Creating a user-friendly website with lots of features.
Table, Chairs and Plants

SWOT Analysis

STRENGTHS

WEAKNESSES

OPPORTUNITIES

THREATS

  • Customers can purchase products immediately without waiting for shipping, which is appealing for urgent needs.


  • Allows product selection based on look and feel.
  • Limited Market Reach: Compared to established competitors, EasyOffice may have limitations in reaching a wider audience.


  • Errors due to manual processing.


  • Digital Expansion: Opportunities to introduce an e-commerce website and social media platforms to expand into new geographical areas for broader reach.


  • Collaborating with other businesses or offering partnerships with local organisations can help increase visibility and attract new customers.


  • Shifts in consumer preferences towards online shopping or digital solutions may result in declining sales.


  • Changes in regulations or compliance requirements can pose challenges for the business, particularly if they require costly updates or modifications to operations.
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Financial projections indicate profitability (Positive Net Present Value) within the first five years. Key factors include:


  • Competitive pricing strategy.
  • Focus on controlling operational cost costs.
  • Implementation of effective marketing strategies.

Financial Analysis





Printer scanner laser copy machine supplies in office.

Project Definition

EasyOffice will establish a comprehensive online store designed to serve customers efficiently by offering a wide range of office equipment, including chairs, pins, and printers.


The online platform will feature a user-friendly interface, the latest market features, and real-time order management, aiming to provide a seamless shopping experience and meet the evolving needs of our customers.





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Luxury Restaurant Interior

Project Scope

item

scope

approach

Online Store Development

  • Develop an online shopping store with the latest features, enabling customers to manage and monitor orders in real-time. The store will feature a user-friendly interface for seamless interactions on the platform.
  • Thoroughly specify platform requirements.
  • Coordinate with the project sponsor to ensure delivery meets agreed specifications.
  • Create a product backlog and plan sprints.
  • Execute development and testing phases.
  • Conclude with project closure.

Success Criteria

Customer Satisfaction and Loyalty

financial performance

brand recognition & market share

  • Track online reviews and customer feedback surveys to measure customer satisfaction.


  • Implement a loyalty and referral program to encourage repeat business and gauge customer retention rate.


  • Set a clear target for profitability within a specific timeframe .


  • Develop a break-even analysis to determine the minimum sales volume required to cover all operational expenses.


  • Track media mentions and press coverage to gauge brand awareness.


  • Conduct periodic market research surveys to measure brand recognition and perceived market share compared to competitors.
Big Room Office with Desks and Chairs Set-up
Cardboard Boxes with Belongings and Furniture in Interior of Office on Moving Day

Risk Assessment

item

likelihood

impact

mitigation strategy

Cybersecurity Threats (Likelihood: High, Impact: High)

Online stores are prime targets for cyber attacks, including data breaches and DDoS attacks.

Security breaches can lead to significant financial losses, legal issues, and damage to the company’s reputation.

  • Implement strong security protocols, including encryption, regular security audits, and compliance with industry standards.


  • Educate staff on cybersecurity best practices and have a response plan for potential breaches.

Integration Issues (Likelihood: Moderate, Impact: Moderate)

Integrating the online store with existing systems and third-party services can present challenges.

Integration issues can cause delays, data inconsistencies, and functionality problems.

  • Conduct thorough testing of integrations before going live.


  • Work closely with third-party vendors to ensure compatibility and smooth integration.


  • Have contingency plans in place for integration failures.

gantt

chart

Easyoffice

MAY

JUN

JUL

AUG

SEP

OCT

NOV

DEC

JAN

FEB

MAR

APR

initiate

define

execute

closure

16 jan - 09 feb

09 feb - 23 feb

23 feb - 04 apr

04 apr - 13 apr

Large Format Printer in Printing House

Timeline

Initiation (Week 1 - 2.5)

Assemble team, define roles, select methodologies, identify stakeholders, create PID, commence RAIDs, gather requirements, develop a preliminary project plan, and draft project charter.

Define (Week 3 - 4)

Develop and validate epic list, feature map, use case diagrams, BRD, and user stories. Kick-off detailed requirements gathering and conduct end-stage report.

Execute (Week 5 - 8)

Monitor customer feedback, refine menu offerings, implement marketing initiatives to build customer base, and explore opportunities for expansion.

Closure (Week 9 - 10)


Obtain client acceptance, close RAIDs, document lessons learnt, perform post-implementation review, update business case, upload reports, and complete project closure report.

Stylish Modern Office





Progress Report

25%

Achieve Profitability Within the Five Year

  • The online shopping platform was delivered within the 10-week timeframe.
  • The project was completed within the allocated budget.
  • Initial sales metrics indicate a promising start with higher-than-expected traffic and transactions in the first month.

25%

Earn Positive Reviews and Reputation

  • Early user feedback has been overwhelmingly positive, highlighting the ease of use and efficient order management features.
  • Achieved a 4.8-star rating on major review platforms based on early customer review.
  • Received positive media coverage in key industry publications, enhancing brand visibility.

30%

Develop a loyal customer base in 6 months

  • Launched a loyalty and referral program with over 500 sign-ups in the first three months.
  • Repeat customer rate has reached 30%.





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